Digital River to Participate at eTail West 2009

MINNEAPOLIS–(BUSINESS WIRE)–Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, announced that it will speak and exhibit at eTail West 2009. During the conference, Digital River will be represented by its business units BlueHornet Networks, a leading provider of email marketing solutions, and Netgiro Systems, a leading global payment service provider. The event takes place Feb. 23 – 26, at the JW Marriott Desert Ridge in Phoenix, Ariz.

In booth #23, Digital River will feature BlueHornet’s email marketing solution, including its SureSegments™ advanced segmentation database. SureSegments allows marketers to easily combine data from multiple online and offline channels to identify their most profitable customers and send email messages based on a variety of criteria, including lifetime value, purchase recency and frequency, cart abandonment, cross-sell recommendations and more. Additionally, a representative from BlueHornet will moderate the Multi-Channel Marketing and Integration track of the conference.

In booth #24, Digital River will showcase a variety of global online payment processing services from its business unit Netgiro Systems. Representatives from Netgiro will demonstrate how optimizing an online payment program and adding alternative payment methods to an e-commerce site can help e-tailers increase online sales. Netgiro also will participate in a panel discussion titled, “Discovering the Intricacies of Payment Methodologies in the Online Space.”

The eTail conference provides attendees with information on strategies to fine-tune retail enterprises, and drive loyalty and incremental revenue growth. For more information visit,

About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for software publishers, consumer technology manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.

Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Stockholm, Sweden; Taipei, Taiwan; Tokyo, Japan; and Shanghai, China. For more details about Digital River, visit the corporate Web site at or call 952-253-1234.